DIGITAL MARKETING SERVICES
Ecommerce SEO
Connect category structure, product information and technical SEO to help shoppers discover the right products through organic search.
A PRACTICAL APPROACH
Make your products easier to find and buy.
Ecommerce SEO balances large product ranges, changing stock and purchase intent. Category pages often need a different approach from product pages, filters and buying guides.
- Match category pages to relevant shopping searches
- Support discovery across a changing catalogue
- Prioritise products and ranges that matter commercially
WHEN THIS SERVICE HELPS
Sound familiar?
Filters create large numbers of duplicate URLs
Category pages do not match how shoppers search
Discontinued items send customers to dead ends
HOW WE APPROACH THE WORK
From understanding to action.
Discover
Review your catalogue, platform and trading priorities.
Prioritise
Map demand to categories, products and buying guides.
Implement
Improve templates and address indexation at scale.
Review
Review organic revenue where measurement and consent allow.
A LITTLE MORE CLARITY
Your questions,
answered.
Can you support a platform migration?
Yes. Migration planning can include URL mapping, redirects, template checks and a post-launch review. Scope depends on the platforms involved.
Should every filter be indexed?
Usually not. We assess search demand and usefulness before choosing which filtered pages should be discoverable.
YOUR NEXT CHAPTER STARTS HERE
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business online?
Tell us about your business and discover how a smarter digital marketing strategy could help you reach more customers.